Blog

  1. DSC Products Rebranding Campaign Delivers Successful Results

    Back in May, we announced the rebranding of DSC Products and the campaign that was implemented to help us fulfill our objectives. From day one, our mission has been for our  customers to see us as a trusted partner, always willing to go above and beyond.

    We are now a few months into the rebranding of DSC, and we’re continuing to receive very positive feedback with our new brand image and the value we’re bringing to the market. In an effort to better reach and provide more valuable information to our customers, our team has developed a new marketing strategy. By doing so, we’ve made the decision to reallocate some of the funds that were previously spent on marketing expenses such as trade shows, associations, and magazine advertisements.

    As a result, we are happy to share that our sales have increased. We feel that our new brand, especially our new labels, have played a significant role in this accomplishment. Although the cost of our new labels is greater than the old screen-printed bottles, the growth that DSC has experienced along with the revenue generated from the increase in sales has allowed us to purchase various raw materials at a lower cost. To keep the momentum going, we’ve also upgraded to newer and faster equipment, which resulted in a decrease in labor costs. Additionally, as an effort to continually bring the highest quality product forward, we have not changed any of our formulas to reduce raw material cost in over 2 1⁄2 years.

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  2. 5 Steps to Removing a Red Wine Stain

    Red wine stain, wine stain removal, DSC Products

    Red wine: the one stain that really knows how to leave its mark. As with most household stains, the sooner you act the better. If you can start removing the stain before it fully sets into the carpet, you’ll have a better shot at getting rid of it.

    Spills are unavoidable, but knowing the right steps to take can help you quickly remove stains, leaving your carpet spotless. Check out these five steps to removing pesky red wine stains.

    1. Test carpet

    With any cleaner, you should always test a small area for color safeness, such as a closet or hidden corner. Moisten a towel with vinegar and apply to the carpet. Let it sit for a few minutes before blotting it up. Check back to inspect fading or changes in the texture of the carpet.

    2. Saturate the stain

    Once you’ve tested the carpet, saturate the stained area with our Press-It dye remover. It’s best to apply the dye remover directly to the wine stain and press into the fibers of the carpet. The product will begin to soak into the stain, allowing it to start lifting from the fibers of the carpet.

    3. Cover and apply steam

    After saturating the wine stain, cover it with a white cotton towel or paper towel and apply steam. This can be done with a steam iron, wallpaper steamer, or equivalent. You’ll want to continue pressing the towel into the wine stain for about 15-20 seconds. Observe the unwanted color transfer to the towel. It’s important to keep the spot saturated during transfers.

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  3. New DSC Products Brand Pays Homage to History and Looks Toward the Future

    Since 1983, DSC Products has been creating innovative cleaning products that outperform the competition. From day one, our goal was for our distributors and customers to see us as a trusted partner, always willing to go above and beyond.

    “The time has come to go to market with a brand that better reflects the caliber of our innovative products, culture, and overall purpose,” said Ed Kling, President and CEO. “To guide us through the process, we sought out the help of Revel, a marketing agency that specializes in building brands for manufacturers.”

    The rebranding campaign covered every facet of DSC Products, down to the finest details. These efforts were strategically guided by both Revel and DSC to ensure our commitment to innovation, service, and all other aspects of our brand shone through. All in all, we developed a new logo, package design, marketing strategy, social media presence, mobile-friendly website, and more.

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